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Salesforce Marketing-Cloud-Developer Exam Dumps
Salesforce Certified Marketing Cloud Developer (SP24)
195 Questions & Answers with Explanation
Update Date : July 15, 2024
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Salesforce Marketing-Cloud-Developer Sample Questions
Question # 1A developer wants to include a comment within an AMPscript code block for the benefit ofother developers who will be reviewing the code.Which syntax should the developer use?
A. < !- This is a comment
B. // Thisis a comment
C. -- This is a comment
D. /" This is a comment */
Question # 2
A developer is making an API REST call to trigger an email send. An access token is usedto authenticate the call.How long are Marketing Cloud v1 access tokens valid?
A. Access tokens expire after 24 hours.
B. REST calls do not require an access token.
C. Each API call requires a new access token.
D. Access tokens expire after one hour.
Question # 3
NTO puts the word TEST at the beginning of the name for each testemai. Which querywould return the subs who were sent those emails?
A. SELECT * FROM _Job J INNER JOIN _Sent S on J.EmailName LIKE 'TEST%'
B. SELECT * FROM _Job INNER JOIN _Sent on JobID = JobID WHERE EmailName LIKE'TEST%'
C. SELECT * FROM _Job J INNER JOIN _Sent S ON.JobID = S.JobID WHEREJ.EmailName LIKE 'TEST%'
D. SELECT * FROM _Job J INNER JOIN _Sent S on J.JobID = JobID = S.JobID WHEREJ.EmailName = 'TEST%'
Question # 4
A developer is using the REST Authorization Service to obtain an OAuth access token.Which method should be used to include the access token in the API requests
A. Include the header x-access-token: your_access_token
B. Include as a query parameter access_token=Y0UR_ACCESS_TOKEN
C. Include the header Authorization: Basic your_access_token
D. Include the header Authorization: Bearer YOUR ACCESS TOKEN
Question # 5
Certification Aid wants to add records to a Data Extension using the SOAP API. Whichobject can be used for this? Choose 1.
A. DataExtensionObject object
B. Subscriber object
C. Attribute object
D. DataExtension object
Question # 6
Contact Builder can be used to create a relational model of an organization's data withinMarketing Cloud. Which three factors should be taken into consideration when preparingdata to be used in Contact Builder? Choose 3 answer
A. Assigningdata relationships and primary keys across all channels
B. Verifying data address marketing needs
C. Verifying all data extensions have a sendable value
D. Verifying each data extension has the required Email Address field populated
E. Normalizing data toreduce redundancy
Question # 7
A doctor's office creates Populations for staff, patients and vendors. What is the maximumnumber of Populations that should be created to ensure performance?
A. Five
B. Three
C. Unlimited
D. One
Question # 8
Anew record is appended to the Orders data extension each time a customer makes apurchase. Which SQL statement would select a unique list of subscribers who have mademultiple purchases?
A. SELECT TOP 1 SubscriberKey FROM Orders
B. SELECT DISTINCT SubscriberKey FROM Orders
C. SELECT SubscriberKey FROM Orders GROUP BY SubscriberKey
D. SELECT SubscriberKey FROM Orders GROUP BY SubscriberKey HAVINGCOUNT(*)>1
Question # 9
Which of the following statements are correctconcerning Contacts and Subscribers?Choose 2.
A. A Contact is subscribed to any channel.
B. Each Contact is also a Subscriber.
C. Each Subscriber is also a Contact.
D. A Contact is subscribed to a specific channel.
Question # 10
Which programming language should be used in email messages? Choose 1.
A. AMPscript only
B. Both
C. Either AMPscript or SSJS
D. SSJS only
Question # 11
A developer wants to populate a data extension with the date of the most recent click foreach subscriber. Which query would accomplish this?
A. SELECT TOP 1 c.SubscriberKey, c.eventDateFROM _Click c ORDER BY c.eventDateDESC
B. SELECT c.SubscriberKey, MIN (c.eventDate) AS eventDate FROM _Click c GROUP BYc.SubscriberKey
C. SELECT c.SubscriberKey, MAX(c.eventDate) AS eventDate FROM _Click c GROUPBY c.SubscriberKey
D. SELECT c.SubscriberKey, c.eventDate FROM _Click c WHERE c.IsUnique = 1
Question # 12
A developer is experiencing timeouts when testing a SQL Query Activity in AutomationStudio. How should the developer optimize the query?
A. Configure a longer timeout period within Administration in Automation Studio.
B. Use intermediate tables to breakqueries into smaller parts.
C. Ensure all SQL Query Activities are in the same step in the automation.
D. Limit joins to the INNER JOIN within all SQL Query Activities.
Question # 13
Certification Aid wants to create a file drop automation with a filename pattern. An importfile is placed daily on the Marketing Cloud Enhanced FTP server, and the file name alwaysstarts with the current month and day (e.g. OCT26). How should the filename pattern bedefined? Choose 2.
A. %%Month%%%%Day%%
B. %%MMDD%%
C. Ends With operator
D. Begins With operator
Question # 14
Certification Aid wants to add new customers to a cross-channel welcome campaign whenthey register on the company website. Which API should be used for this? Choose 1.
A. Personalization Builder API
B. Event Notification API
C. Transactional Messaging API
D. JourneyBuilder API
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