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What is a difference between a dynamic list and a static list?
A. You cannot manually update list membership of a static list but you can manually updatelist membership of a dynamic list
B. You cannot manually update list membership of a dynamic list but you can manuallyupdate list membership of a static list
C. You can add an action to a dynamic list that will trigger when a prospect is added butyou cannot add an action to trigger on a static list when a prospect is added
D. Dynamic lists are retroactive while a static list cannot be retroactive
What are two benefits of the engagement studio tasting experience?Choose 2 answers
A. Evaluating email template options for the program
B. Visualizing a prospect's possible paths
C. Understandingthe timeline of the program
D. Measuring a specific step's performance
A marketer has 4,000 totalprospects in their account:• 3,000 of which are opted in• 500 of which are opted out• 500 of which are in the Recycle BinWhat would be their Mailable Database usage?
A. 3,000
B. 2,500
C. 4,000
D. 3,500
Form or Form Handler? I want to use progressive profiling to personalize my form.
A. Form Handler
B. Form
Which two requirements must be met in order to have both e Lead end a Contact field syncwith the same Pardot prospect field? Choose 2 answers
A. The Lead and Contact fields must have the same API name.
B. The Pardot field must be mapped to the Salesforce field.
C. The Lead and Contact fields must have the same Salesforce field label.
D. The Pardot field must be a drop-down field.
A designer wants to apply LenoxSoft’s styling to assets in Pardot. Which twoassets canthey control CSS styling for In Pardot?Choose 2 answers
A. Landing pages
B. Form handlers
C. Forms
D. Social posts
Which is NOT a way to assign a custom role to a user?
A. Edit an existing Default Role, and it will automatically convert to a Custom Role.
B. Assign new users to a previously created Custom Roles during the importprocess.
C. Add a batch of existing users to a Custom Role using table actions
D. Add a user to a Custom Role directly from their User Record.
Does an automation rule ever match a prospect more than once?
A. Yes, automation rules run every time.
B. No, an automation rule will only affect a prospect one time
C. An automation rule can match a prospect more than once if you enable Repeat Rule.
D. Otherwise, an automation rule will only affect a prospect one time.
Which standard dashboard shows the total submission across all Pardot landing pages inB2B Marketing Analytics?
A. Pipeline dashboard
B. Engagement dashboard
C. Account-Based Marketing dashboard
D. Multi-Touch Attribution dashboard
Which two actions can be used to change a prospect’s Pardot campaign? (Choose twoanswers.)
A. Create an automation rule tochange Pardot campaign for prospects meeting certaincriteria.
B. Add the prospect to a static list.
C. Create a segmentation rule to change the Pardot campaign for prospects meetingcertain criteria.
D. Manually change the prospect’s Pardot campaign whenediting the prospect record.
Completion Actions are retroactive.
A. True
B. False
How can a prospect's score be changed?
A. Through automation rules.
B. Through scoring model changes.
C. Through completion actions.
D. All of the above.
Why should you set a form to Always Display?
A. To always show the form when someone returns to the page.
B. To get a higher form conversion rate
C. Toprevent spammers from filling out the form
D. To ensure the prospect gets scored and graded.
What feature In Salesforce can be enabled to show landing page engagement data on aSalesforce Campaign page layout?
A. Advanced Dynamic Content
B. Pardot Activities Visualforce page
C. Engagement History
D. B2B Marketing Analytics
What are the key technical items required to set up during implementation?
A. Tracking Code
B. Email Authentication
C. CNAME
D. IP Whitelisting
E. Using Custom Fonts
A client wants to submit data to Pardot as well as their own database. What do yourecommend they use?
A. A third party tool
B. This is not possible
C. Pardot API
D. Data.com connector
E. Pardot form handlers
What happens to wait when a user paused anengagement studio and the prospect still hastime remaining on the wait period.
A. The wait time is paused and the prospect will finish the remaining wait time when theprogram resumes and process to next step.
B. The wait time continues to process and theprospect will immediately process to nextstep once the remaining wait time is fulfilled.
C. The wait time is paused and the prospect will immediately process to next step whenprogram resumes.
D. The wait time continues to process and the prospect will immediately process to nextstep when program resumes.
Which Salesforce custom fields will sync with Pardot?
A. Custom Record Type fields
B. Custom Prospect fields
C. Custom Account fields
D. Custom Opportunity fields